What motivated you to create LBB?
I created LBB with busy and active people (women and men) in mind. When I look back at my 20s and 30s – I was hyper-active, I had a busy work-life and was constantly trying to pack everything into the limited free time I had. My skin flaring up was one of the 1st signs from my body that things were out of balance. Heading into my 40s, then I’d also started to notice more fine lines & changes – so I needed my skincare to deliver results. I also found the emerging skincare choices and ever increasing number of steps to follow rather overwhelming. I created LBB to simplify – LESS BUT BETTER.
We have a tight collection of 3 unique products I call essential luxuries. Each is versatile & multitasking and can simplify (i.e. replace 3 or more products in your routine) or compliment your existing routine. The luxury comes in the attention to detail we’ve put into every aspect to make it easy & convenient. From thoughtful design, packaging and formulas designed to multi-task and really allow the efficacy of our natural and vegan ingredients to shine through. We use a generous amount of active ingredients (no fillers) and soothing scents that bring the healing powers of aromatherapy into the ever-busy, lives of today. Whether you have only one minute or 20, are home or on-the-go – each product is super easy, smart and works!
What is your favourite product from your range?
Each product has an essential place in my routine but if I really had to choose one product it’d have to be our A-Game hydration balm. It’s my skincare MVP! I use it for absolutely everything. My face, lips, cheeks, brows, cuts, bruises, ashy hands and elbows — basically anywhere that needs a little extra TLC including my hair! You won’t find many natural and vegan balms super charged with plumping hyaluronic acid, super-smoothing ceramides and natural retinol. All-important ingredients for any woman (or man) over 30 to deliver an instant hydration hit + glowy skin! Plus the texture is divine! Most balms are sticky or greasy and this isn’t. It absorbs easily to leave a dewy yet non-greasy glow.
What’s your favourite inspirational quote?
You miss 100% of the shots you don’t take!