Wow Beauty was founded by Denise Rabor and here’s why she started Wow Beauty.
I have been an international makeup artist for over 15 years and I am as mad about beauty now as I was when I started.
I can’t help myself, I love beauty and makeup products – I just love the power of makeup to enhance, to transform, to empower …it’s wonderful to see someone’s confidence grow simply because they feel good about how they look.
Almost every woman that I speak to expresses feeling confused about which are the best products to use for her needs, because there is so much choice! Of course choice wonderful, because it means that there is something for everyone. As a makeup artist I get to try a lot of products firsthand, which means that as a consumer my choices are made easier: what I will offer you is my perspective on products and treatments as a professional and as a consumer… I’ll tell you what I think you’ll probably love about a product as well as what you might not.
This is how Wow Beauty came to become and it has become a place to empower you… we’re all about wellness, skincare and beauty and that’s reflected in our products.